Wordpress Video Marketing PluginWe have a new video marketing WordPress plugin, and it’s awesome.

It gives you some of the benefits and user experience of a webinar – notably lead generation and capture of your audience – but using any YouTube video. Use it for short videos, or to turn any pre-recorded webinar into a lead magnet. Record your webinars, drop them on YouTube, and easily embed them into your website while knowing they’re still producing results for you.

The Video Marketing plugin does 2 things:

  1. generate leads with videoOverlays an (Optional) Call-To-Action button at a preset time – say, 49 minutes into a 50 minute sales presentation, linked to any URL – perfect for buy-now buttons, but you could embed HTML for an intake form or some other HTML like a calendar tool, etc.
  2. Overlays an (Optional) Lead-capture form or HTML, either optional (closeable) or required (viewer must enter their info) at any user-defined-time to proceed. This allows you to turn any video into a 24/7 lead-capture magnet in just minutes.

Clicking either of the toggles below (red/purple arrow) will open other controls…

The plugin will also format the video to remove controls so the user can only start and pause (to prevent skipping ahead), and thus has to watch it the whole way through, and it will automatically disable related videos at the end, so your viewers are not seeing competitors.

To capture leads – i.e. if you have a recorded webinar that’s 50 minutes long, you could let someone watch the first 10 minutes, then capture them as leads, then also display a buy-now button at 49 minutes into the video.

using video for lead generation

here’s an example of the call-to-action controls… note we allow direct HTML or one of our convenient buttons – just a quick and easy solution…

generate leads with video

or with buttons…

add a buy now button to video

 

Video Marketing Software Questions or Concerns:

  • How can I use this? Easy – what’s beautiful, is in truth, you can run lead capture on videos you don’t even own. Be cool about it, if you get in trouble that’s on you- we recommend using vendor-supplied videos for example, or buying pre-made videos. Anyway, set one up and you’ll see – it’s a slick system that can enhance your online sales and lead production efforts.
  • Can I see it in action? Yes – in a few hours we’ll add one within this page.

 

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