Blogger Promotion

Blogger PromotionDec 05,2016

Whether this page is useful to you depends largely on how widely you advertise. If you are in a big city, this is probably helpful, or if you advertise nationally or internationally. If you only sell your product or service locally, this may not be of help. This is a list of websites on which Read More…

Publish Google Doc as PDF

There are times when PDFs are the perfect tool for the job, specifically when you either want to very carefully control the presentation of the data (i.e. a resume), or want a single file others can save (i.e. a presentation for reading offline). Google Docs has the ability to publish any doc into a PDF Read More…

Automatic Social Posting – System Revisions

One of the powerful systems Swift Marketing contains is social media automation and a social media scheduler. Frankly, most of our clients are on WordPress as their primary CMS (Content Management System i.e. website control panel), and for that reason, we are revising the system to best serve clients. The free Jetpack plugin contains a Read More…

What’s a good conversion rate?

Real numbers, as fast as possible, that’s what you want, right? First, e-commerce. Selling online, if you’re a web rookie… actual credit card or paypal required. 5.31% gets you into the top 25% of all e-retailers. 11.45% gets you into the top 10%. 13% is on par with Amazon.com, arguably the #1 leader in cold-traffic Read More…

It’s All Relationship Marketing

I believe the marketing landscape is deeply selfish. Everyone is selling tactics to push their agenda, rather than actually trying to help people. Crazy idea, I know. To be fair, some of this is a response to human nature: we all want magic bullets. We want a quick fix easy solution, and it’s easy money for Read More…

Tracking Marketing Results from Offline Sales

We recently had a client go from “roughly 1/2” to 83% application ratio on a website. Naturally, any business owner would be thrilled to get a 60.2% lift in just a few weeks, and of course we’re proud. Even better though is we’re honing in on the single most important metric for most offline-sale businesses: Cost-Per-Closed-Deal. Read More…

Inbound Marketing Blueprint & Flowchart

This is a refined inbound marketing blueprint you can use to grow traffic. Tip: The color tags below correspond to each role. You may find it helpful to delegate based on color-tag. Here’s ours, step by step, with notes about who fulfills it. Swift Marketing’s inbound marketing dashboard is designed to enable the workflow below Read More…

Webinar template

Webinar templateMar 27,2015

This is right side section….  

Welcome to Swift Marketing!

Let’s get you set up! Click any item below to see a help video about that topic. Most are just a few minutes. This process is best done in order without skipping steps. Basics: Send a Mass Email: Converting some “Maybe”s to “YES” + handling transactions. Basic Opportunity Handling Basic SwiftCloud Setup: If you haven’t already, Read More…

Sales Lead Incubator Campaign

Sales Lead Incubator Campaigns Campaigns can contain any mix of the following events, each with any kind of delay – 7 minutes, 7 months, whatever you need…: Messages >> Email Messages >> Print + Mail (with Mail Merge!) Messages >> Print / Mail i.e. handwritten thank you cards (technically, this is a task we create Read More…